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31 Best Cycling Clothing & Apparel Brands To Know

The apparel to be seen in, apparently.

31 Best Cycling Clothing & Apparel Brands To Know

Cycling is as much about performance and staying fit, as it is about looking good. No post-ride latte session should be complete without apparel from these top cycling brands.


Whether you love it or not, cycling has become a battle of style. This is mostly thanks to brands like Rapha who redefined ‘cool’ when it came to designing cycling gear. Fast forward 10 years and now there’s a plethora of brands making very snazzy yet functional cycling gear for the masses.

From the UK to Italy and now even Australia, there are some cool cycling brands making seriously rad kits. So we’ve gone and done the legwork to create a selection of brands that we feel are responsible for the smartest kits on the road.

What’s our process and why should you trust us…

Looks, we are all about looks, so the kits and brands we have chosen are all about style. Secondly, we’re looking for brands that are innovating in some way or giving back to their cycling communities. And lastly, performance is still key when choosing gear.

  • We are a group of fair-weather cyclists and fashion-forward individuals who are more focused on looking good than going fast.
  • We are in our mid 30’s and 40s, medium build and over 6ft tall. So most of this gear will fit us perfectly. We can’t vouch for plus-size blokes, sorry.
  • These are brands we’ve followed for nearly 10 years, many of which are local to Australia and we have collaborated with them in various ways.

Read on or explore our other cycling guides on bibs, glasses, gloves and shoes.