The Playbook For The Modern Man

Witness 100 Years Of Men’s Fashion In 3 Minutes

The Internet is full of videos tracking the evolution of women’s beauty trends. Now it’s finally time for men to get in on the game.

Mode Studios grabbed a male model and dressed him in iconic looks from the last 100 years of men’s fashion. The 3-minute spot starts out in 1915 with sharp suits and dapper hats, then works its way through seersucker, denim, paisley, and more retro looks to arrive at 2015’s skin-tight skinny jeans. Props to Mode for totally nailing each era’s look.



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The playbook for the modern man

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