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Adidas Presents ‘Backed By Messi’ In Tribute To Football’s Greatest

2015 was Leo Messi’s year. The football player solidified his position as ‘greatest player of all time’, winning the treble for the second time at Barcelona and now a strong contender to win his fifth Ballon d’Or. As such, Adidas is celebrating Messi by making him the first player to receive his own cleat, the Messi15.

In conjunction with the Messi15 is Adidas’s announcement of Team Messi, a group of ten football stars of the future to represent a global fan movement.

As part of the ‘BACKED BY MESSI’ campaign the ten players, which includes those from France to the UK, US and everywhere in between, will update the world of their progress with a series of episodes on the Adidas Football YouTube channel. Each player will wear Messi’s signature boot, the Messi15 in all competitions this season as a tribute to football’s greatest. Check out more above.

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