Sneakers are no longer the domain of skater teens and seasoned drug dealers. The past few years have seen traditional sports brands move into the world of contemporary fashion design and luxury materials.
With this movement comes sophisticated design worthy of every man’s feet and that’s what the hottest sneaker releases is all about. Every week we trawl the world for the coolest announcements so that you can score the shoes before they even arrive on our shores.
Believe us, it’s the way of the sneakerhead. So forget about slow local releases in painfully limited colours. This is your sneaker destination for what’s trending before it even arrives in stores.