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The Unstoppable Rise & Rise Of Gucci

A closer look at how a vision became reality.

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1 of 6|G-Timeless with light yellow gold PVD case, silver guilloche dial and brown
crocodile strap - AUD 2,445 - LINK
2 of 6|Lion head ring with black finish and glass pearl - AUD 420 - LINK
3 of 6|Gucci Dive watch with tiger head motif dial and Blue – red – blue nylon strap with “L’aveugle Par Amour” phrase - AUD 2,000 | Le Marché des Merveilles watch with snake motif dial and Blue – red – blue nylon strap with “L’aveugle Par Amour” phrase - AUD 1,180 - LINK
4 of 6|Lion head necklace with purple faceted crystal - AUD 425 | Feline head necklace in sterling silver - AUD 350 - LINK
5 of 6|Gucci Ghost pendant necklace with phantom motif - AUD 280 | Gucci Ghost necklace with pendant in sterling silver - AUD 295 | Gucci Ghost necklace in sterling silver - AUD 285
6 of 6|Gucci Ghost wide ring in sterling silver - AUD 280 | Gucci Ghost bracelet in sterling silver - AUD 315 | “Blind for Love” wide cuff in sterling silver - AUD 385 | “Blind for Love” wide ring in sterling silver - AUD 280 - LINK

The following article has been sponsored by Gucci

Once upon a Milan minute, the best way to embrace Gucci style was from the ankles up with a fine pair of Italian leather loafers. But since Alessandro Michele seized the creative reins of the billion-dollar brand, you can now raise your hands for an aesthetic introduction.

Michele has carefully integrated the current Gucci DNA into a collection of watches and jewellery, making the pieces suitable style investments rather than logo wastelands. If you’re not up to sartorial speed, Michele is the most exciting thing to happen in men’s fashion since Tom Ford (who, incidentally, he used to work for at Gucci).

“Michele is a detail freak, envisioning his collections from top-to-toe.”

In January 2015, the fashion industry was rocked by his appointment to the top job. Despite 12 years spent toiling in the background, he was considered an unknown. Fast forward two years later, and Michele’s bowerbird approach to motifs such as the bee, tiger heads and the Gucci stripe has converted Jared Leto, Jaden Smith and Harry Styles to devotees of the interlocking Gs. Michele is a detail freak, envisioning his collections from top-to-toe. The watches and jewellery put that considered and eclectic approach at your fingertips.

You may have noticed them at the Gucci runway shows, now a cataclysmic explosion of menswear and womenswear, decorating various appendages of the models. Le Marché des Merveilles series of watches feature Michele’s preferred motifs on the woven dial: a snake, a bee and a testosterone-fuelled tiger. Adding a further European edge is the nylon strap inscribed with “L’Aveugle par Amour”.

We’ll save you from hitting Google Translate – it means “Blind For Love”. The romantic theme continues on Gucci’s silver bracelets, which bear the “Blind For Love” message in English.

It also happens to be the theme of their Resort 2017 collection, which debuted at Westminster Abbey. It was love at first bit when we saw the Lion charms, with their maws wrapped around colourful stones, in the spring/summer collection.

Last but not least, Michele added a ghost to the motif mix, because…well, because he can. The Gucci Ghost was a collaboration with Brooklyn artist Trouble Andrew. It’s enough to have you raising both hands for Gucci.


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