The Playbook For The Modern Man

This $170 Seiko Is The Ultimate Affordable Alternative To An Iconic Swiss Watch

Affordable luxury.

If you’re a lover of luxury watches but don’t have the budget for one, there are a whole bunch of affordable model that look like the Rolex Submariner, Hulk or Batman of your dreams. But what if your grail watch is something more niche and tasteful? Something like a Blancpain Fifty Fathoms, say? Typically, I’d say you’re shit out of luck, but today my answer is different.

You can currently score Seiko’s Fifty Fathoms for $170, saving you around 40% off its $295 RRP, and that’s not even the best part of this watch.

Founded in 1881, Seiko has a long and illustrious heritage and is famous for making stylish and durable watches at affordable price points. Their watches are so good, some of them have become cult classics and are often considered the best watches you can get for $500 or below.

This Fifty Fathoms is no exception and more than holds up Seiko’s formidable reputation. Built on Seiko’s famous ‘5’ platform the watch features an in-house Seiko Caliber 7S36 automatic movement with a 40-hour power reserve, a stainless steel case and bracelet, rotating bezel, 100m water resistance and luminescent hands. In combination, these features position the Fifty Fathoms as one of the best value propositions in the watch world.

Not only does the watch perform on a technical level, but also looks great. The bezel, black dial, gold hands, hour markers and use of lume makes it look near identical to Blancpain’s Fifty Fathoms; a watch with a price tag well over $14,000. The caseback on the Seiko is clear, meaning you can see the automatic movement work away, something also seen on the more expensive Blancpain.

Really, there is no reason not to score this epic watch from Seiko: for a mere $170 you’re getting a watch that not only looks like it’s worth $14,000, but also functions as a watch worth much more than it costs. Available in four classy colours, you’ll find one that suits your collection.

Shop Seiko Fifty Fathoms $145

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