British Study Reveals The Men's Fashion Item Women Find Most Irresistible

It's classic for a reason.

Image: The Rake

A golden rule about fashion is that you should be dressing for yourself first and foremost. You should dress well because it makes you feel good and gives you an opportunity for self-expression, not because you’re looking to impress members of the opposite sex (no one likes a desperado).

But we’d be lying to ourselves if we didn’t, at least in part, dress up in order to impress potential suitors. It’s nothing to be ashamed of, really. Our feeling? If you’re dressing up in order to score a date, then you may as well commit. So what’s the #1 thing a man should wear if he’s looking to attract female attention?

Turns out the answer’s been staring us right in the face: it’s the classic suit.

UK watch retailer WatchPilot conducted a study to find out which outfits people find most attractive on men and women (depending on their sexual preferences) which found that a whopping 46% of females prefer a suit and tie for blokes.

Other findings from the study reveal that women like dark shades on men, boots are the preferred footwear, and the most attractive accessory on a man is a classic wristwatch (no surprises there). Interestingly, high-top trainers came up quite short in the survey, which polled over 2,000 Brits. We wonder if you’d get a different result in a more basketball-loving country like the US…

RELATED: NBA Star Kyrie Irving’s ‘Magical’ Raw Denim Trick Is A Forgotten Art


View this post on Instagram


A post shared by M.J. Bale (@mjbale)

On the flipside, the men in the study said the outfit they find most attractive on women is swimwear and a bikini – again, probably not a very surprising result, but one that calls for some self-reflection, B&T argues:

“It appears that women’s bodies are still hugely objectified – something which we’d argue is a double standard when you see that the most popular outfit on men was a suit and tie.”

Food for thought indeed.

If your wardrobe lacks a good suit (or two), check out our guide to the best suit brands for gentlemen on a budget.

Read Next