Luc Wiesman, Founder & Editor-In-Chief of D’Marge says, “Our online article series Shut Up & Take My Money has been incredibly successful for the past two years. Extending this into a print publication was more interesting and marketable than just another men’s mag on the shelves.”
Going print was to help move D’Marge away from the influencer / blogger sphere and into the realm of multi-title publishers. This way there’s more opportunity for advertising spend, audience growth and raising capital should we go down that path.
Shut Up & Take My Money will educate readers on luxury and innovative brands, products and the people behind them, with a focus on quality, design and of course wow factor.
Whilst Shut Up & Take My Money is primarily targeted to a male audience, women will still find the publication helpful for finding gifts for partners, family and friends.
Like basketball? How about the Moonshot Basketball embellished with silver for $330. Sunday Driver? Perhaps some beautiful mesh and leather driving gloves. Your numerous sneakers on the floor need a tidy up? Then the ultra stylish Sagatine Storage System should do the trick. Need a dog bed that you won’t be embarrassed to have in your home? Thank MiaCara for their hand crafted, German designed Letto dog bed. Or try any number of the beautiful Swiss men’s watches in our first edition.
“We believe that print isn’t dead, it’s just taking a nap. Shut Up & Take My Money is not really a traditional magazine, it’s what we call a ‘poor man’s coffee table book’ – looks good, is affordable, timeless (AUD $14.95) and both men and women can appreciate it.” says Luc.
Think of Shut Up & Take My Money as essential Sydney to Melbourne in-flight reading for the man who doesn’t know the difference between need and want.
The first edition hits Australian newsagents and select airline lounges on May 22, 2017. It will also be available to buy online via D’Marge and as a digital download via Zinio.
Shut Up & Take My Money contains paid advertisements – any editorial which is categorised as D’MARGE X BRAND has been paid for.