“How bad does he want that watch?”
TAG Heuer
Founded in 1860 and based in La Chaux-de-Fonds, Switzerland, TAG Heuer is one of the world's premier watch brands. Known for their long association with motorsport, models like the Carrera, Monaco and Autavia are perenially popular with watch fans.
TAG Heuer Reveal Radical Carrera Update With Cool ‘Glassbox’ Design
Bringing the 70s back again.
The Most Interesting Watches Of The 2023 Oscars
The Oscars is always a prime opportunity for watch spotting – and this year's show, officially the 95th Academy Awards, was no exception.
TAG Heuer’s Australian Expansion Continues With Luxurious New Adelaide Boutique
Feat. Jacob Elordi.
Frédéric Arnault Interview: The Watch Industry’s Youngest CEO, On Why Young People Are The Future Of Watches
The TAG Heuer boss shares his vision for the future of luxury watchmaking.
10 Best Dive Watches That Should Be On Your Sonar
A deep dive into the best watches to wear when things get wet.
TAG Heuer’s New Solar-Powered Sports Watch Is A Very Bright Idea
The perfect watch for the outdoors?
TAG Heuer’s Gold Carrera Is A Throwback To Motorsport’s Glory Days
Better than a gold trophy.
Dwayne ‘The Rock’ Johnson Wears A Surprisingly Subtle TAG Heuer Watch
Black Adam's got us green with envy.
The Next Big Thing In Watches Is… The Colour Purple
"Plum Crazy Purple!"
TAG Heuer Connected Porsche Edition Is A Revhead’s Ideal Smartwatch
A smart watch for smart drivers.