The Playbook For The Modern Man

Melbourne’s Best Jeans Stores For Denim Devotees

Think menswear essentials and you’ll likely imagine such pieces as a pair of sneakers, a well-fitting suit, a generous selection of t-shirts, some shorts and a jacket of varying description. But if there’s one menswear essential that will never go out of fashion, it’s a pair of jeans.

A quality pair of denim jeans should feature in the wardrobe of every single guy on the planet. With so many washes and fits to choose from, and with different designers implementing their own unique touches, a pair of jeans not only helps you look good, but they help to show off your personality too.

Melbourne has an incredibly stylish menswear scene, with an abundance of menswear shops, sneaker stores and tailors where you can pick some impeccable pieces that will prove you really do know how to put together a great looking outfit. When it comes to jeans, Melburnians once again are not exactly left wanting, with a number of stores dedicated to denim just waiting to be discovered.

At least, they would be, had we not done the hard work for you and told you which jeans stores you need to be visiting and where you can find them.

Thank us later.

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Acne Studios

Acne Studios stands for Scandinavian minimalism at its finest and Melbourne is one city lucky enough to see two stores. The brand was originally conceived as a denim label by Jonny Johansson in 1996 but today it has expanded into myriad fashion-forward collections which are inspired with hints of contemporary art and photography. For those looking pure Scandinavian design in premium quality garments, Acne Studios is the place to hit up.

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Address: Shop 22/The Strand, 250 Elizabeth Street, Melbourne, 3000
Phone: 03 9650 0201
Brands: Acne

A.P.C

French clothing brand A.P.C doesn’t have a huge presence in Australia and it’s only dedicated store can be found in Melbourne. If you want to pick up some A.P.C gear elsewhere, you’ll have to thank Incu store founders Brian and Vincent Wu for bringing it to our shores.

A.P.C stocks the most contemporary in men’s fashion including a fine selection of high-quality denim as seen on celebrities around the world. Be prepared to drop a serious wad of cash at this place if you’re a modern purveyor in the streetwear game.

Address: ACL13 Albert Coates Lane, Melbourne, 3000
Phone: 03 9639 1877
Brands: A.P.C

Nobody Denim

For those who are patriotic about their threads, you really can’t get any more Melbourne than Nobody Denim. Founded by brothers Nick and John Condilis, the brand stocks a cool selection of jeans that are designed and manufactured right here in Australia with pride.

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But wait, there’s more. The brothers have listened to what the local market wants when it comes to denim and duly delivered, designing their own unique tools and techniques for the hand customisation of every pair they produce. Optimum fitment appears to be the goal here with men able to choose between skinny or slim straight cuts in both indigo and black wash.

Address: 396-398 Brunswick Street, Fitzroy, 3065
Phone: 03 9419 3700
Brands: Nobody Denim

Nudie Jeans

Impeccable Swedish design paired with Italian craftsmanship is always welcome on local shores and one such label has been delivering this for just over a decade now. The beauty of Nudie Jeans is the fact that all their denim products are made with a transparent manufacturing process so you know which region your hard-earned cash is going to.

Their cotton twill is also 100% organic if that’s your kind of thing. More importantly, though Nudies are designed to look sleek, modern and fit you like a glove until the next ice age (ok, maybe not). They are sturdy quality jeans though and the staff (at any of Melbourne’s three stores) will advise you not to wash them for six months whilst they break-in. Grown men shouldn’t wear dirty jeans so here’s our solution to get around that.

Address: 190 Little Collins Street, Melbourne, 3000
Phone: 03 9650 0373
Brands: Nudie

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Dejour Jeans

While the store doesn’t look like much on the outside, Dejour Jeans is a goldmine for hardcore denim enthusiasts. The tiny space has floor-to-ceiling shelves stocked with every style of denim you could possibly think of. Each one is made using wholesale denim from Bradmill, an Australian textile mill that’s been around since 1927.

But the real trump card this store has is the on-site alteration service, making it your one-stop-shop for finding the perfect pair of jeans. At approximately $60 a pair (including alteration), this store is a real steal for quality denim that doesn’t break the bank.

Address: 542 Sydney Road, Brunswick, 3056
Phone: 03 9939 0667
Brands: Dejour Jeans

Up There

If you’re a big fan of streetwear and urban style, be sure to check this store out. Established in 2010, Up There prides itself on stocking only the most unique fashion labels, placing special emphasis on new labels that give a contemporary twist to menswear classics such as jeans. It’s also a great place to pick up some fresh sneakers while you’re at it. 

Address: 15 McKillop Street, Melbourne, 3000
Phone: 03 9670 6225
Brands: OrSlow

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Harrolds

Harrolds was founded in Melbourne in 1985 (and has since expanded to other Australian cities) and has always placed an emphasis on offering only the finest and most premium designer clothing to its customers. Whether it be Tom Ford, Burberry or Balmain, if it’s high-end, Harrolds will most likely stock it. 

Of course, with high-end comes a high price tag, so make sure your wallet is full before stepping through the doors. But once you do, you’ll only be walking out with some of the most exclusive names in the business.

Address: 101 Collins Street, Melbourne, 3000
Phone: 03 8660 7888
Brands: Amiri, Tom Ford, DSquared2, Valentino

Calibre

Australian menswear label Calibre also has a talent for keeping one eye on the fashion-forward and the other on local tastes. This has allowed them to flourish in the home market with an array of menswear which also extends into denim with a modern fit and finish that won’t eat up your entire month’s pay. Their biker style range of denim is especially a winner so keep an eye out when their new season designs pop up regularly.

Address: Melbourne Central/222-300 Lonsdale Street, Melbourne, 3000

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Brands: Calibre

Universal Store

For the younger crowd looking for their indigo fix, there’s no place for denim, like Universal Store. These guys supply some of the most in-demand brands of denim from labels with proper streetwear roots, and each Melbourne store (there are five) will have a generous selection instore. If for whatever reason you don’t find something you like, there are over 100 brands stocked online just waiting to be discovered.

Address: Shop L02 205 Melbourne Central, 211 LaTrobe Street, Melbourne, 3000
Phone: 03 9654 4220
Brands: Abrand, Tommy Jeans, Wrangler, Lee, Thrills, Levi’s, Assembly

General Pants

You’ll be hard pushed to not come across a General Pants store when you’re out and about in Melbourne. With 10 locations sprawling across the CBD, down to Dandenong and west towards Werribee, this store, stocking a wide range of denim brands is a must-visit if you’re in the market for a fresh pair of jeans.

With every cut and wash catered for, including loose jeans, skinny jeans, black and white jeans, you’re highly likely to find at least one pair that suits you down to the ground.

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Address: G004/211 LaTrobe Street, Melbourne, 3000
Phone: 03 8398 9144
Brands: Ksubi, Lee, Levi’s, Rolla’s, Nudie Jeans Co, Wrangler, Dr Denim, Neuw

Service Denim

When three masterminds of denim get together to open a concept store, it’s time to take a closer look. Service Denim is the brainchild of three labels: Rolla’s, Neuw and Abrand, the concept space allows for customers to peruse through the fine selection of jeans in a cool textiles factory space.

Alterations? You got it. The guys have a dedicated in-house seamstress manning the machines on weekends to offer up free alterations for your purchase.

Address: 397 Brunswick Street, Fitzroy, 3065
Phone: 03 9416 4307
Brands: Rolla’s, Neuw, Abrand

Dolce & Gabbana

High-end luxury label Dolce & Gabbana isn’t just known for the dressy stuff. The designer label also makes a mean pair of denim and is conveniently located in the heart of Melbourne on the Paris end of Collins Street.

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Boasting pure Italian sartorial flair, men can step into the immaculately designed store to pick out their threads which come in a select range of cuts and washes. Be warned though, it’s all about indulgence at this establishment so be prepared to spend if you’re after a quality piece of menswear.

Address: Corner of Mayfair Building, 171 Collins Street, Melbourne, 3000
Phone: 03 9662 4732
Brands: Dolce & Gabbana

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