The Playbook For The Modern Man


The company was founded by 23-year-old Louis Brandt in La Chaux-de-Fonds, Switzerland, in 1848. After his death, his sons took over the business, moved it to a factory in Bienne in 1880, and brought all manufacturing in-house. Their four successors included Paul-Emile Brandt, in whose hands the company became an institution.

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The playbook for the modern man

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